Once the value proposition is validated, we can now embed it within the adequate technical solution. State of the art standards in technology are explored, while solutions deployed by competitors in your field are analysed and neighbouring markets scanned for inspiration.
Stemming from all these inputs, we can build scenarios and make informed choices regarding the key features to include in the prototype.
Once the key features of your digital product are chosen, we validate the established user scenarios through interactive prototype testing. Based on user researchs and tests, we assess the key features viability and confront them to your users real needs.
An application’s interface is only the tip of the iceberg. It must however be designed from the start to let the true values of your application shine: the key features which really bring value to the user. Let the “wow” effect to your functionalities, don’t cover it up with makeup.
By now, we gathered enough information to create your application’s first version. With a Lean attitude kept during these first phases, we ensure your MVP’s scope truly stays within this balance: between minimum & viable.
We can now easily define the MVP’s specification (backlog) keeping in mind the aim is to have a functional application ready to grow as soon as the first users come in.